On-trade

Children’s Health Foundation and MiWadi launches ‘Trick or Treat for Sick Children’ campaign

Now in its 12th year, the Children’s Health Foundation and MiWadi encourage families, schools, and communities to host Halloween parties to raise vital funds for children in need

Picture Credit – Andres Poveda

Children’s Health Foundation and MiWadi have teamed up again this year to launch the ‘Trick or Treat for Sick Children’ campaign.

In its 12th year of partnership with MiWadi, Children’s Health Foundation calls on individuals, families, schools, and community groups to sign up for a free party pack and help raise vital funds for a worthy cause.

By signing up for a free party pack, participants can embrace their inner monster and host a Trick or Treat for Sick Children Halloween party.

Whether it’s a small gathering at home or a larger event at a school or community centre, the party packs include stickers, how-to tips, posters, a collection box, and much more.

This year, the campaign highlights the incredible courage of young patients like four-year-old Méabh from Limerick.

At just three years old, Méabh was diagnosed with a brain tumour and spent 30 weeks in Children’s Health Ireland at Temple Street.

Méabh’s bravery, combined with the exceptional care she received at Children’s Health Ireland, demonstrates the crucial importance of fundraising efforts like this one.

MiWadi and Children’s Health Foundation are hosting a one-off ‘Daytime Disco’ – a monster-themed, fun-filled event for children of all ages.

TikTok superstar DJ Calum, aged 14, will be the show’s star, spinning tracks for guests. He will be supported by his hype-man brother, Jackson, and Trick or Treat ambassador Alison Curtis.

During the disco, children can participate in activities like glow stick crafts, face painting, bubbles, and parachute games.

“The involvement of so many schools, crèches, families, communities, and workplaces across Ireland demonstrates just how much people care about sick and injured children in our country,” said Fionnuala O’Leary, chief executive, Children’s Health Foundation.

O’Leary notes that every participant truly makes a difference in the lives of the hundreds of thousands of children who come through the doors of Children’s Health Ireland hospitals and urgent care centres.

“This campaign is about fun, creativity, and community spirit, and we encourage everyone to join in and host their own Halloween party to support this important cause,” said Caroline Hyde, marketing manager, MiWadi, Britvic Ireland.

Tickets for the Monster DJ Daytime Disco are on sale now, here.

They are priced at €5.50 for kids and €11 per adult.

To register for a ‘Trick or Treat for Sick Children’ party pack, sign up here.


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