Bulmers appoints new Commercial Manager (Easter Region)
Ross has responsibility for developing and delivering Bulmers’ sales strategy in the on-trade sector and his role includes a key focus on new business development for the sustained growth of Bulmers throughout the eastern part of the country.
A native of Dublin and a fluent Irish speaker, Ross has an in-depth knowledge of the drinks industry in Ireland having worked at Inbev for five years prior to joining Bulmers Ltd in 2009. He will be responsible for Bulmers’ portfolio and as Bulmers is part of the C&C group which acquired the Tennent’s beer brand (in addition to the distribution rights to selected beers within the AB Inbev portfolio in Scotland, Northern Ireland and RoI), he’ll also manage the company’s beers portfolio including Tennent’s, Beck’s, Stella Artois and Staropramen.
Ross Bissett has been appointed Commercial Manager for the Eastern region at Bulmers Ltd.
