Marketing

WSA values global spirits market at €464bn

The World Spirits Alliance has valued the global spirits market at €464 billion for 2021, which represents a growth of 9% over 2020 after experiencing a 13.1% drop in sales in 2020 itself due to worldwide covid-related restrictions.

 

The WSA report suggests that the spirits sector is set for further recovery and growth in the years ahead, with global sales expected to rise by 30.7% until 2025.

The WSA report suggests that the spirits sector is set for further recovery and growth in the years ahead, with global sales expected to rise by 30.7% until 2025.

The WSA represents global distillers and spirits producers and it has just published its first Global Economic Footprint brochure, launched on the occasion of the WSA’s annual meeting in Geneva.

The brochure, entitled Global Sector – Local Impact, reviews the economic contribution of distilling & spirits production and provides an overview of the global spirits sector, recent market trends and developments. It also contains case studies of initiatives taken by distillers across the world in the areas of sustainability and innovation.

And the WSA report suggests that the spirits sector is set for further recovery and growth in the years ahead, with global sales expected to rise by 30.7% until 2025.

Figures published recently by IWSR suggest that the total global value of beverage alcohol grew by 12% last year to reach $1.17 trillion, making up for Covid-driven value losses of 4% in 2020.

The WSA brochure is based on Euromonitor data.

 

 

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