She’ll lead teams responsible for customer acquisition, campaign delivery, brand and product development for both Sky and Now TV in the Irish market. She’ll have ownership of Sky’s media budget and will focus on supporting plans to deliver efficient growth for Sky.
Sarah has been with Sky since 2015, most recently as Head of TV & Broadband acquisition. Previous experience includes marketing roles in Axa, Aviva, Eir and O2.
Orlaith Ryan is the new Customer Director for Sky Ireland, with responsibility for the maintenance and growth of the customer base. Orlaith will lead the Customer Experience, Customer Trading (including Sky Sports) and the Strategic Insights and Analytics teams.
She joined Sky Ireland in 2016 having spent over 15 years working across the telecoms, utilities and financial services sectors including at Vodafone and Aviva. During this time she spent six years as a Managing Director with FTI Consulting, leading its Customer Practice.