Uncategorized

Santiano’s London giveaway

Chilean wine Santiano is braced for strong late Summer sales as the brand launches a major text-to-win consumer giveaway across the off-trade.

Chilean wine Santiano is braced for strong late Summer sales as the brand launches a major text-to-win consumer giveaway across the off-trade.
Distributed by United Wine Merchants, the South American range is giving away two trips to London where a winner plus guest can enjoy an overnight stay in the Dorchester Hotel and receive fashion advice from a personal stylist at Harvey Nichols. 

“Santiano is a popular label, especially at this time of year as its easy-drinking, light and refreshing style makes it an ideal wine to pour during the summer months,” commented Martin McAuley, Managing Director of United Wine Merchants, at the launch of the promotion,  “And to reward customers and support the brand further we are working with retailers to give away a series of prizes including a fantastic trip to London.  Since introducing the range in 2004 it has performed very strongly and generated significant market share; we are confident this text-to-win giveaway will give a further boost to the brand.”

Sign up for Drinks Industry Ireland

Get a free weekly update on Drinks Industry trade news, direct to your inbox. Sign up now, it's Free