Rory set to jet off on Miller Music Tour
He’ll be visiting the hottest cosmopolitan cities, enjoying luxury private jet travel between destinations, partying at the hottest clubs and concerts and experiencing the kind of VIP access that only Miller Genuine Draft can provide.
Rory was the winner of Miller’s staff incentive promotion which ran in on-trade outlets earlier this year. Over 350 outlets participated in the promotion launched by Richmond Marketing last July.
Bar managers and staff nationwide had the opportunity to win the once-in-a-lifetime experience by delivering the highest uplift in sales of Miller Genuine Draft over the promotion period.
Bakers Corner achieved this by increasing the visibility of Miller Genuine Draft through in-bar POS and via staff recommendation.
Four runners-up bars were rewarded with special MGD parties featuring DJs, complimentary food and Miller Genuine Draft. For more information please contact: Richmond Marketing on 01 6233222.
From left: Bakers Corner proprietor John Brady with Key Accounts Manager for Richmond Marketing Michael Taylor, winner Rory Flanagan, Manager at Bakers Corner and Ronan Mahony, Business Developer for Richmond Marketing.
