Marketing

McGuigan launches Frizzante

Award-winning Australian winery McGuigan Wines has launched its latest sparkling wine McGuigan Frizzante to the Irish market.

Introduced to the trade by Chief Winemaker Neil McGuigan, it’s a light style of sparkling wine with soft lemon and apple characters.

The new sparkling wine emphasises McGuigan’s philosophy of creating wines that reflect what consumers like to drink. Based on the current trend for Prosecco the time was just right for McGuigan Wines to create an Australian product in line with rising demand while continuing to produce other quality wines at reasonable prices.

“We wanted to create a high quality wine with an easy-drinking style at the right price point and the result of those efforts, McGuigan Frizzante, is a credit to our winemakers,” commented Neil McGuigan, three-time Winemaker of the Year.

This sparkling wine is made in the Prosecco style but from a far superior grape: Semillon, which has more palate length and flesh. Semillon gives a mineral structure to balance the sweetness.

McGuigan Frizzante is now available in 750cl and 200cl sizes from Barry & Fitzwilliam.


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