Marketing

Lucozade Ribena Suntory Ireland signs deal with Beam Suntory International

Lucozade Ribena Suntory Ireland has taken over distributorship of Beam Suntory International’s brands from Barry & Fitzwilliam in the Republic of Ireland.

 

Beam Suntory’s spirits portfolio will now be distributed by Lucozade Ribena Suntory Ireland.

Beam Suntory’s spirits portfolio will now be distributed by Lucozade Ribena Suntory Ireland.

 

The distribution agreement is a first of its kind between Beam Suntory International, a world leader in premium spirits and Lucozade Ribena Suntory Ireland, both part of the global Suntory Group.

Lucozade Ribena Suntory Ireland will distribute Beam Suntory’s premium spirits portfolio which includes iconic brands such as Jim Beam, Maker’s Mark, Courvoisier, Kilbeggan, Teacher’s, Roku Japanese Gin, and Sipsmith.

The strategic partnership will “further strengthen and expand the position of Beam Suntory’s premium spirits portfolio in the Irish market”.

 

 

 

 

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