Off-trade

Giffard West Cup Cocktail Competition is back

Giffard has launched the 29th edition of its global cocktail competition, inviting Irish bartenders to compete for a place in the international final in France

Giffard has recently announced the return of our international cocktail competition for its 29th edition.

Participants will be challenged to create two complementary drinks, each capturing a unique moment, mood, and context of consumption throughout the day

Taking place every two years, the competition sees competitors from 20 countries competing to be crowned global champion and representing their home country on the international stage.

“In 2024, we saw our very own Stephie Fletcher from Dublin’s Bar 1661, who competed in the Grand Final, only narrowly missing out on the top spot.

This time round, we are determined to go one better and have an Irish global champion”. – said Paul Flynn, sales & marketing manager at MCM Spirits, exclusive importers for Giffard.

This year’s theme is ‘Sip the Moments’.

Participants will be challenged to create two complementary drinks, each capturing a unique moment, mood, and context of consumption throughout the day.

From sunrise to moonlight.

Competition details:

Pre-submission dates: 14 -28 March 2026.

Successful submissions will be invited to either of the 3 regional heats – Galway 14 April, Dublin 15 April, Belfast 16 April.

Two winners from each regional heat will go on to the Ireland final Wednesday, 6 May in Dublin

The Ireland winner will compete against 19 other countries in the World Final in France on 29 & 30 September.

For more details on how to enter please visit: https://mcmbrands.ie/giffard-west-cup-competition-2026.

Giffard West Cup support number: 0035387 2132211


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