Marketing

Diageo’s Anne Scullion Co-Chairs ECR Ireland

Anne Scullion, Channel Director for Take Home Trade at Diageo Ireland, has been appointed as Efficient Consumer Response Ireland's new supplier Co-Chair.
From left: Tesco's Fresh Category Director John Brennan, Anne Scullion and General Manager at ECR Ireland Declan Carolan.

From left: Tesco’s Fresh Category Director John Brennan, Anne Scullion and General Manager at ECR Ireland Declan Carolan.

Joining John Brennan from Tesco Ireland, Anne takes up the role from Irish Distillers Pernod Ricard’s Jim Cummins.

ECR Ireland, a not-for-profit organisation, encourages long-term co-operation between trading partners to better serve the Irish consumer and drive costs out of the supply chain.

“Encouraging better collaboration between trading partners is at the core of ECR and this is especially relevant right now as there are so many ways we can deal with the effects of the pandemic by collectively working better as an industry,” said Anne.

Jim Cummins will remain as a Steering Group Member of ECR Ireland ensuring it has a deep understanding of the principles of ECR and how best to further collaborate within the Irish industry, added Declan Carolan, ECR Ireland’s General Manager and Co-Chair of the  ECR Community.

 

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