Marketing

Britvic Ireland revenue up 20.4% in H2

Britvic Ireland made a contribution £128.3 million (€151.8m) to Britvic plc's overall turnover figure of £1.405 billion or €1.66 billion (down from the previous year's £1.41 billion (€1.67bn) but up 6.6% at constant exchange rate) in the year to the 30th of September 2021 according to the company's preliminary results.
“Britvic Ireland enjoyed a robust second half of 2021 as Lockdown restrictions eased and our key channel partners reopened," said Britvic Ireland's Managing Director Kevin Donnelly.

“Britvic Ireland enjoyed a robust second half of 2021 as Lockdown restrictions eased and our key channel partners reopened,” said Britvic Ireland’s Managing Director Kevin Donnelly.

It contributed £46.2 million (€54.7m) of this to the UK parent company’s Brand Contribution figure of £508.5 million (€601.6m).

Specific figures for Britvic Ireland’s performance have not been released as it now comes in under Britvic’s ‘Other International’ section which also includes France and ‘International’ but which excludes GB and Brazil.

The company simplified its business here with the closure of its Counterpoint wholesaling operation, thus Britvic Ireland “exited the wholesaling of third-party brands which were low margin and low growth, retaining access to the on-trade for our brands through distribution agreements”.

At-home performance remained strong throughout the year however and as Lockdown restrictions eased, increased consumer demand led to a bounce-back in quarter four in the on-trade here.

Ireland began to recover strongly in the second half of Britvic’s financial year as Covid restrictions began to ease, with revenue growing 20.4%, resulting in full year revenue growth of 1.6% versus 2020 (after adjusting for the Counterpoint agency business closure which primarily entailed restructuring costs of £6.7 million).

It was also a good year for achieving environmental goals, with the rollout of recycled PET across Britvic’s GB and Ireland portfolios now up to 30%.

In Ireland, Britvic relaunched Ballygowan in 100% recycled PET.

“Britvic Ireland enjoyed a robust second half of 2021 as Lockdown restrictions eased and our key channel partners reopened,” said Britvic Ireland’s Managing Director Kevin Donnelly, “While we continued to enjoy the gains we made during Lockdowns in products consumed at home, our ranges consumed away from home have also enjoyed a strong H2 performance.

“Our Healthier People, Healthier Planet sustainability programme continues to deliver meaningful improvements. We invested €2 million in our Ballygowan facility in Newcastle West to facilitate the introduction of lightweight 100% RPET bottles and have delivered industry-leading performance on carbon emissions reduction, increased use of renewable energy, zero waste-to-landfill and more efficient use of resources.

“Looking ahead to 2022 we continue to innovate to grow our brands; we’ve an exciting pipeline of new launches and range extensions for some of our most loved brands.”

Britvic plc reported a pre-tax profit of £142.9 million, up 29% from £111.2 million the previous year.

 

 

 

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