The move will take place in the Spring of 2021 as the company enters the final stages of its current lease in Park Royal.
All 900 employees across Diageo’s London-based operation will move to the new location which provides the opportunity for the company to reduce its combined 200,000 square feet of office space to a more efficient 105,000 square foot building.
The new building will undergo a complete refurbishment and Diageo’s employees will be involved in the design of their new workspace.
The new headquarters also provide an immersive customer collaboration centre and brand experience, showcasing the best of the off- and on-trade as well as the creation of some of the company’s iconic brands.
A dedicated retail experience will also be open to the public, enabling consumers to purchase Diageo’s world-leading brands.