Marketing

Rockshore Light unveiled

The Brewers at St James’s Gate recently unveiled Rockshore Light, “a new beer packing all the refreshing taste you’d expect from Rockshore lager into 73 calories per 330ml bottle, 37% less calories than any other light beer on the market”.
Rockshore Light is the latest addition to the Rockshore portfolio and joins Rockshore Lager and Rockshore Apple Cider.

Rockshore Light is the latest addition to the Rockshore portfolio and joins Rockshore Lager and Rockshore Apple Cider.

The light beer segment in Ireland has been growing rapidly, driven by people seeking lower calorie options to suit a more balanced lifestyle yet expecting the same great taste.

Rockshore Light is the latest addition to the Rockshore portfolio and joins Rockshore Lager and Rockshore Apple Cider, “all inspired by the bracing refreshment of the Atlantic coast”.

Rockshore Light is available on draught and 330ml bottle formats across the Island of Ireland plus in 500ml canned format in RoI and 440ml can in NI.

 

 

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