Marketing

Revenue up 19% at Britvic Ireland

Britvic Ireland's revenues increased by nearly 19% according to Britvic plc's preliminary results for the year ending the 30th of September 2022.
Britvic Ireland's revenue growth was driven by both volume and ARP growth.

Britvic Ireland’s revenue growth was driven by both volume and ARP growth.

This was driven by both volume and ARP growth, where all brands were in growth including Ballygowan which was up 22.7%. Other brands such as Pepsi were up 17.3% while MiWadi was up 18.4%.

Overall revenue at parent company Britvic plc grew of 15.5% to £1.62 billion, driven by both price and volume according to the preliminary results statement. This figure has been adjusted for constant currency and for brands formerly in Britvic’s only Irish licensed wholesale channel Counterpoint which ceased trading in March 2021.

This is acknowledged in the preliminary report: “Through a combination of price, mix and promotional management and simplifying the operating model with the closure of Counterpoint last year, the Irish business has delivered a significant improvement in operating margin,” it stated.

Britvic plc’s revenue growth for the year was led by its portfolio of brands, with growth in both the retail and hospitality channels benefitting from a good Summer and the absence of further Lockdowns in 2022.

 

 

 


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