Chaleo Yoovidhya, the self-made Thai billionaire and inventor of Red Bull, has died aged 89.
The energy drink – Krathing Daeng or Red Bull – from his company TC Pharmaceuticals has today become synonymous (as a mixer) with vodka in the Irish on-trade, but was originally sold to Asian truck drivers and labourers in the 1970s before going on to become a global brand.
