Pat Nolan Blog

Mr Red Bull dies

Chaleo Yoovidhya, the self-made Thai billionaire and inventor of Red Bull, has died aged 89.

The energy drink – Krathing Daeng or Red Bull –  from his company TC Pharmaceuticals has today become synonymous (as a mixer) with vodka in the Irish on-trade, but was originally sold to Asian truck drivers and labourers in the 1970s before going on to become a global brand.


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