Marketing Off-trade

Irish Whiskey Collection launched at Loop

The Irish Whiskey Collection has now opened at The Loop at Cork Airport.

The Collection features over 78 different whiskeys and was launched by renowned Cork-based Master Distiller Barry Crockett and Paul Neeson, Director of Retail ARI.

The Irish Whiskey Collection features the major labels in Irish whiskey in addition to more niche offerings such as Danny Boy and Inishturkbeg. It’s also the exclusive stockist for the Midleton Single Cask IWC 70cl.

Paul Neeson commented, “The Irish Whiskey Collection really appeals to both Irish and overseas passengers.  It has proved enormously successful in Dublin Airport over the past two years and we’re delighted to replicate the experience for our customers in Cork Airport, especially given the tradition and history of whiskey distilling in the Cork area”.
Customers of the Irish Whiskey Collection do not even have to take their purchases on board. They can avail of the free Shop and Collect service when travelling within the EU. They simply make their purchase on departure and collect these on arrival back into Cork Airport.


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