Marketing

Irish Distillers confirms that exports of Jameson to Russia have ceased

Announcement was made as part of Pernod Ricard’s decision to cease exports of all its international brands to Russia

Irish Distillers has said it will no longer export any of its international products to Russia. This freeze of exports includes Jameson, the world’s most popular Irish whiskey.

The announcement was made as part of parent company Pernod Ricard’s decision to cease exports of all its international brands to Russia.

Pernod Ricard also announced that it will cease the distribution of its portfolio in Russia, a process that is anticipated to take some months to complete and is assessing how to adapt the local organisation in light of these decisions, while fully complying with all local legal regulations.

“Since the outbreak of the war, we have utterly condemned the invasion of Ukraine by Russia,” said Irish Distillers and Pernod Ricard said in a statement.

“We have stood and stand firmly with the people of Ukraine, providing assistance to our local team members, including direct financial assistance, psychological support, accommodation for some employees and their families in neighbouring countries and employment outside Ukraine for those who required it.”

The announcement follows a campaign which encouraged people to avoid purchasing Jameson whiskey after the company resumed trade in Russia.

Ukraine’s ambassador to Ireland Larysa Gerasko, who was in support of the campaign, said it was a “matter of morality” for Irish pubs and restaurants to decide whether to stock the product.


Sign Up for Drinks Industry Ireland

Get a free weekly update on Drinks Industry trade news, direct to your inbox. Sign up now, it's free