They’re happening all the time. Pop-up bars. But here’s a pop-up bar with a difference – and one you’d be overjoyed to find (we’d imagine).
This pop-up bar could have been found (if you’d been lucky enough) on the Langjokull Glacier – the second-largest ice-cap in Iceland – and it was a pop-up bar that lay within the Arctic Circle, bang in the middle of this glacier so catching the bus was never an option.
The bar was created by Reyka Vodka which kindly uploaded the appropriate co-ordinates to its website to enable Reyka fans to find it. Said pop-up bar also sat on the ice sheet which provides the actual water source for Reyka’s vodka
But it was only open for five days in October for dropping in (since you’d be passing anyway).
However, for those lucky enough to make the gig by winning a trip from Reyka, they joined those intrepid travellers creating their own epic sagas amidst a land full of massive glaciers, psychedelic nocturnal auroras and unicorn whales.
Journeying off the beaten track, they passed mesmerising geothermal hot springs before arriving to discover the most unexpected place – the world’s first ever glacier bar.
Master Distiller Thordur Sigurdsson (who also doubles-up as the local fireman and policeman) distils Reyka in Borgarnes, a coastal village where the air is so clean, CO2 levels are said to be falling.
“Reyka Vodka is not just made in Iceland, it’s made of Iceland” explained Reyka Vodka’s Brand Ambassador Fabiano Latham, “so where better to host our Reyka Bar than at the very source – Langjökull Glacier!”