Off-trade

BuzzBallz unveils the first Irish “BuzzBagz” drop

The brand launches a nationwide BuzzBagz Hunt across Dublin, Cork, Galway, Waterford, Limerick and Kilkenny

Your BuzzBallz just got the ballziest bag to match.

BuzzBallz x Maya Grisham, Jailbird PR

The iconic ready-to-drink cocktail brand is levelling up nights out across Ireland with the first Irish instalment of its cult favourite drop, BuzzBagz, bringing bold colour, big personality and fashion-meets-fun energy to a brand new diamanté-encrusted bag designed to carry your BuzzBallz in serious style.

The exclusive drop celebrates the arrival of Berry Cherry Limeade, a fresh and vibrant new addition to the Irish BuzzBallz lineup.

Created in partnership with luxury accessories house Maya Grisham, the limited edition BuzzBagz blends handcrafted detail with the brand’s unmistakable round shape, turning a €3.99 night out essential into a true statement accessory.

To mark the drop, BuzzBallz is launching a nationwide BuzzBagz Hunt at selected locations across six counties over three days next week.

On Day 1, Wednesday 10 June, the hunt lands in Dublin and Cork.

On Day 2, Thursday 11 June, it moves to Galway and Limerick.

On Day 3, Friday 12 June, the final drop takes place in Waterford and Kilkenny.

Mixing fashion, fun and a hint of the unexpected, the Hunt gives fans the chance to secure one of Ireland’s ultra-limited BuzzBagz, pieces produced in such small numbers they are set to become collector’s items.

A bejewelled BuzzBallz replica will be hidden at each participating location over the three-day hunt. Clues will drop on the day of each hunt via @buzzballz_ire, guiding followers to the locations without revealing them directly.

The first person to crack the clues, find the hidden replica in-store, and purchase it at the till at the participating location will win a BuzzBagz, subject to entry verification.

To validate entry, participants must purchase the bejeweled replica and present it on site at the participating location during the activation window.

Winners will be confirmed in person by the BuzzBallz team, with contact details collected solely for prize fulfilment.

Entries will be verified in line with the promotional terms and applicable data protection requirements. Proof of age may be requested to confirm eligibility.

Speaking on the BuzzBagz Hunt, Jess Scheerhorn, the president of BuzzBallz, said: “BuzzBallz have always been more than a cocktail, they’re a whole vibe.

“With Berry Cherry Limeade landing in Ireland, we wanted to celebrate in a way that felt bold, playful and completely unique.

“The BuzzBagz drop brings together fashion and nightlife, giving fans the chance to own a truly one-of-a-kind accessory through the BuzzBagz Hunt.”

The BuzzBagz Hunt will roll out across Dublin, Cork, Galway, Limerick, Waterford and Kilkenny, with clues dropping via @buzzballz_ire.

Participants must be over 18 years old to take part.

A BuzzBallz purchase is required to enter.

BuzzBallz is available nationwide in leading retailers and off licences.

For updates, clues and full Terms and Conditions, follow @buzzballz_ire on Instagram.

Please enjoy BuzzBallz responsibly.

Visit drinkaware.ie


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