VFI researching rural pub’s future

In order to develop a plan for moving forward with its more rural members, the Vintners Federation of Ireland has just finished conducting research amongst its 4,000-strong membership in conjunction with BDO, its auditors and  business advisory partners, with a view to developing a strategy for the rural/small pub.

This independent research consists of online surveys, desk research and consultation with members and stakeholders in the trade.

A number of regional workshops have already been run as part of the follow-up to the survey which closed earlier this month.