Marketing

Suppliers & brands support re-opening of pubs

Distributor C&C Gleeson, part of the C&C Group, has officially launched C&C Hygiene as well as a range of financial and practical initiatives to support Ireland’s pubs get back on their feet following the easing of Covid-19 restrictions.

 

 

 

Former LVA Chairman Alan Campbell & his bar, The Bankers, feature in the C&C video.

Former LVA Chairman Alan Campbell & his bar, The Bankers, feature in the C&C video.

The C&C Hygiene video features former LVA Chairman Alan Campbell & his bar, The Bankers in Dublin and it explains the supports that C&C is undertaking on behalf of the licensed trade in relation to helping pubs make their premises safer when re-opening through a €750,000 fund to invest in at least 500 pubs around the country.

The C&C Hygiene programme intends offering publicans support through three key phases. Prior to the re-opening, C&C Hygiene will supply the physical materials to help publicans ensure they’re providing a safe environment for customers in line with HSE guidelines including divider screens and hand sanitiser dispensers together with foot handles for doors.

As part of the Re-opening and Ongoing Phases, C&C Hygiene has launched www.hygieneaware.ie to provide quality hygiene products, advice for business-owners and helpful information for managers and staff working in the hospitality industry.

In addition to C&C Hygiene supporting the wider hospitality industry C&C has also launched the Local  app and website www.mylocaldelivers.ie.

Local connects customers with local food and drinks businesses by facilitating home deliveries, click-and-collect and on-premise table service.

According to the company, “Local aims to support pubs, clubs, restaurants and bars looking to offer delivery or collection services but currently have no technology solution. Transaction fees of 2% per order will be re-invested back into Local, with any excess made during 2020 being donated to healthcare charities across the island of Ireland”.

“Since pubs closed, we’ve been listening to the guidance of the HSE and the Government and engaging with publicans throughout the country to understand what they will need to resume trading safely and responsibly,” commented Ross Bissett, General Manager of C&C Hygiene and the Five Lamps Brewery, “Responding with initiatives for the pre re-opening, re-opening and ongoing phases, C&C Hygiene is focused on delivering both financial support and practical solutions to help publicans provide a safe environment, which reassures patrons while preserving the quintessential atmosphere and fun, unique to Irish pubs.”

Welcoming C&C’s support for pubs, Vintners Federation of Ireland Chief Executive Padraig Cribben said, “All over Ireland publicans are planning to re-open and provide the traditional Irish pub hospitality to their customers. The C&C Hygiene initiative is a welcome support for our members in these challenging times.”

And the Licensed Vintners Association’s Chief Executive Donall O’Keeffe added, “At a time when the pub industry faces unprecedented challenges and uncertainty as a result of Covid-19, C&C is responding by providing innovative and effective solutions which will support the Irish pub industry resume trading safely and responsibly”.

 

RAI & Paddy Irish Whiskey set up GoFundMe page for hospitality staff

Meanwhile the Restaurants Association of Ireland and Paddy Irish Whiskey have come together to create Ireland’s largest virtual tip jar to support the hospitality industry by starting an initiative to support workers via a GoFundMe page and are calling on the public to “tip their bar staff and hospitality workers”.

Anything that the public donates will be matched by the RAI and Paddy Irish Whiskey up to the value of €15,000.

They’re now calling on the public to join them in filling Ireland’s Largest Tip Jar to help bartenders and hospitality workers manage through the uncertain times ahead.

“Too many of our restaurants are facing closure and supports need to be put in place for this industry,” said Adrian Cummins, Chief Executive of The Restaurants Association of Ireland, “Many staff members are struggling to get by without a salary coming in and are surviving solely on government supports. By creating Ireland’s Largest Tip Jar our aim is to offer some much-needed help to the bartenders and hospitality workers of Ireland.”

George Roberts, Country Manager with Paddy Irish Whiskey Ireland, added, “While we may not be able to get out and support our local bars and restaurants right now, we can still tip and show our support. Paddy Irish Whiskey’s heritage in the hospitality sector has been a part of Ireland’s social fabric for generations and we want to say thank you to the hospitality industry for allowing us to be a part of it.  Now it’s our turn to help them when they need it most, so we would strongly encourage anyone to please join us in filling Ireland’s Largest Tip Jar by giving what you can”.

Bartenders and hospitality workers can apply for this funding via an online application process.

Having met the application criteria, they can submit an application form to benevolentfund@rai.ie.

For more information on criteria please visit

https://www.rai.ie/wp-content/uploads/2020/06/RAI-Ben-Fund-Criteria.pdf

And for more information on applications visit

https://www.rai.ie/wp-content/uploads/2020/06/66261-RAI-Benevolent-Fund-Application-Form.pdf

 


Sign Up for Drinks Industry Ireland

Get a free weekly update on Drinks Industry trade news, direct to your inbox. Sign up now, it's free