Marketing

BT Sport & Premier Sport are coming to Sky.

BT Sport & Premier Sport are coming to Sky

 

Sky customers will soon be able to enjoy even more unmissable live sporting action, all in one place. From  August 1st, Sky will launch the new ‘Sports Extra’ pack, which includes BT Sport and Premier Sports.

Alongside Sky Sports, the new pack will give customers an unbeatable range of sports and for the first time, they can choose from every live televised Premier League game (a record 233 matches) across Sky Sports, BT Sport and Premier Sports, all in one place.

David Rey, Managing Director of Sky Business said: “Customers with Sky Sports, BT Sport and Premier Sport will have their pick of 233 Premier League games – that’s every televised game.  This means that customers can choose the matches that matter to them and their customers, every week throughout the season, all at key trading times.

“By taking BT Sports and Premier Sports through Sky, it means one central bill, one payment and one contact for customers. By having one provider, it makes it quicker and easier for customers to manage their TV subscription, allowing them more time to focus on running their business.“

The new ‘Sports Extra’ pack includes:

BT Sport

  • 52 Premier League games
  • UEFA Champions League and UEFA Europa League
  • Champions Cup and Challenge Cup Rugby, plus more

Premier Sports

  • 53 Premier League games, including exclusive Saturday 3pm kick-offs
  • Serie A, Eredivisie, Scottish FA and League Cups, plus more

This year, Sky Sports continues to bring customers more live sport, including

  • 128 Premier League games, including the top picks every weekend
  • More EFL with 138 games
  • Exclusive GAA Championship games
  • All the Golf Majors
  • UEFA Euro 2020 qualifiers and SPFL, all exclusively live

Sky Sports has some of the best sporting events exclusively live including GAA All-Ireland Senior Hurling Championships, golf’s Majors including The Open Championship, world-class boxing, World Matchplay Darts, Rugby World Cup warm-up matches and much more.

Other sports that Sky TV customers will enjoy from the partnership with BT Sport include Premiership Rugby, Moto GP, WTA tennis and world class boxing, while Premier Sports also shows  and NHL Hockey.

The ‘Sports Extra’ Pack can be added to existing customers’ Sky Ultimate or Sky Ultimate Plus packages or as standalone package.

Customers of Sky have access to a range of brilliantly simple and tailored support tools to help them drive the maximum footfall, all through MySkySports.com. Every month, posters are delivered direct to customers to help them promote the sports and fixtures they want to show, across multiple broadcasters.  Customers can share ready-made marketing images across media like Twitter and Facebook, with one easy click.  Plus loads to fixture planning information and top tips to help customers make their venues the home of sport.

To find out more about the packages available through Sky, please call 0818 776 240 to get all your sports served in one place.

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