Your personal Drinks Industry Ireland digest
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Your personal Drinks Industry Ireland digest

Gardai to enforce restrictions on the sale of alcohol in Dublin city centre on St Patrick’s Day

On-trade | Meanwhile pubs have confirmed their opening and closing hours for Friday

Irish Whiskey Association holding pre-St Patrick’s Day meetings in White House, US Congress

Off-trade | Association is using the visit to push for increased protection for Irish whiskey in the US

Heineken Ireland, VFI celebrate landmark anniversaries with member rewards offer

Marketing | Celebrating the 150th anniversary of the Heineken brand and the 50th anniversary of the Vintners’ Federation of Ireland

Paddy’s weekend predicted to be the busiest of 2023 so far

On-trade | Approximately 432,000 passengers are expected to pass through Dublin Airport over the coming weekend

Brian O’Driscoll launches Guinness 0.0’s biggest ever responsible drinking campaign

Marketing | Guinness 0.0’s biggest ever responsible drinking campaign will see four participating iconic pub facades rebranded into ‘Guinness 0.0 Pubs’ on 17 March

Scotch Whisky hit with ‘historic blow’ after tax increase

Industry believes this will fuel inflation, dent consumer confidence, and add to pressures in the hospitality industry

Cali by Snoop moves into the Rosé category

Cali Rosé is a fruit-forward wine aimed at recruiting younger consumers into the category

Say it with a Coole Swan cocktail this Mother’s Day

Coole Swan, is the perfect drink to enjoy chilled, over ice or in cocktails such The Divine Swan

Ireland’s rugby fans flock to pubs and bars as Six Nations gets into full swing

Three quarters of Six Nations fans typically watch live sports in pubs and bars – 19% more than the all-consumer average
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