At the age of 24 JC inherited his father’s ale-brewery and the first Carlsberg pilsner was born and brewed there in 1847. It was a runaway success as customers liked the clear yellowish beer that was way more refreshing than ale or porter and JC named it Carslberg after his son Carl.
Today, Carlsberg Brand Manager Dawn Allison explained that JC Jacobsen revolutionised beer brewing and selflessly shared his discovery of pure yeast with other brewers so today, there’s a little bit of Carlsberg in every lager beer. JC decided to publish the brewing method with detailed explanations so that anyone could build propagation equipment and use the method. Samples of the yeast – Saccharomyces Carlsbergensis – were sent to breweries around the world and young brewers came to Carlsberg to learn the skills.
JC wanted to share his success with society and in 1876 he used substantial amounts of the brewery’s capital to create the Carlsberg Foundation. When he died in 1887 he left the brewery to the Foundation.
To this day, the Foundation’s aim remains to manage the Carlsberg Laboratory and to support scientific research within the fields of natural sciences, mathematics, philosophy, the humanities and social sciences.