Marketing

Porterhouse Group seeks expansion funding

Having built a €6 million state-of-the-art brewery in Glasnevin, Dublin, to allow it to dramatically increase production - especially for the export market - the independent family-run Porterhouse Brewing Company is seeking further investment.

The Porterhouse scion, the Dingle Distillery has also began an investment drive through the Employment & Investment Incentive Scheme, offering individuals a chance to invest in the company which is seeking €2 million for expansion.

It’s also planned that Glasnevin’s new Porterhouse brewery will also feature a visitor centre (based on examples in the US) and an event space to cater for a variety of events such as live music, corporate functions and parties taking place in the heart of the brewery.

According to a report in the Irish Times, the Porterhouse Group will seek to raise another €1.5 to €2 million in total through its Coachbury Taverns company in the coming weeks to increase production of draught and bottled beer and create a new visitor centre.

“The visitor centre at the new brewery won’t be like your typical brewery or distillery visitor centre which are more like museums, to be honest,” said Porterhouse Group Managing Director Liam LaHart, “The new brewery will offer something different; we’ll be creating a more involved visitor experience which is more about fun, enjoying yourself and getting involved in the process of brewing.”

Porterhouse Business Development Director and son of Co-Founder Oliver Hughes, Elliot Hughes, said, ‘’The investment will allow us to rapidly scale up our production capacity by several orders of magnitude. We plan to double our production of spirits next year and expand aggressively in the North American market. We also have advanced plans to develop a state-of-the-art visitor centre at the distillery in Dingle.’’

 


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