Marketing

Patricia Callan new ABFI Director

Patricia Callan has been appointed to the role of Director of Alcohol Beverage Federation of Ireland, the trade association representing brewers, distillers, brand owners and distributors in Ireland.

She joins ABFI from the Small Firms Association where she’s been Director since 2006. As SFA Director Patricia has led the development and implementation of the organisation’s five-year strategic plan including a rebrand of the SFA as well as a new constitution and governance structure. Patricia has developed a strong media profile, becoming a familiar face as the spokesperson for small business in Ireland. She’s built an excellent reputation among policy decision-makers and is regularly invited to participate at high level national and EU level fora.

She joined IBEC in 1997 as a Business Services Officer in the Mid-West office before moving to Dublin as an Executive and later as Assistant Director with the Small Firms Association before taking on the role of Director.

Patricia holds a Masters in International Studies from the University of Limerick, a BA (mod) in Economics from Trinity College Dublin, a Diploma in Management from DIT and a Diploma in Employment Law from the National College of Ireland. She replaces Ross MacMathuna who has moved to business consultancy Accenture.

 

 

 


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