Marketing

Barry & Fitzwilliam secures Innis & Gunn

Barry & Fitzwilliam has secured the Irish distribution rights to the iconic craft beer brand Innis & Gunn.

Founded in 2003 Innis & Gunn is one of the UK’s most successful international craft beer businesses, reporting continued year-on-year volume and sales growth with an annual group turnover of £12.5 million in 2015 – a 36% increase since 2012.

In 2015, Innis & Gunn sold over 23 million bottles of beer to over 25 countries and is the second-biggest craft beer brand in the UK off-trade and the number one imported craft beer in Canada and Sweden. It sells 2½ million bottles a year in the US.

It has won a multitude of awards for its unique range of oak-aged beers and its Scottish premium lager.  In July 2016 it took Gold in the US Open Beer Championship, the only Scottish brewer to win.

“Innis & Gunn are amongst the finest producers of top-class craft beers anywhere in the world,” commented Michael Barry Managing Director of Barry & Fitzwilliam, “The addition of this premium brand to our current wine portfolio will give our customers an unrivalled choice of craft beers both domestic and International,” he said.

Innis & Gunn Managing Director James Coyle commented,“We’ve found a fantastic partner in Barry & Fitzwilliam to support the growth of our craft beer portfolio in Ireland and we’ve an incredibly exciting opportunity to drive distribution in the market as part of an exceptional international drinks portfolio.”

Barry & Fitzwilliam is Ireland’s largest independent drinks distributor, carrying over 100 international premium brands of wines, spirits and beer.


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