Marketing

1988 Midleton VR  for auction 

The March auction from the Irish Whiskey Auction company will feature an elusive 1988 bottle of Midleton Very Rare in its online auction which opens on Friday 22nd March, with the bottle expected to see bids in excess of €10,000.

Other rare and unique whiskeys in the March auction include Midleton Very Rare bottles from 1985, 1986, 1987 and 1989 – seldom available to purchase. In addition to the Midletons, there’s a number of other Irish whiskey ranges as well as a highly sought-after American bottle of whiskey – a Pappy Van Winkle 23 Year-Old Family Reserve.

Founded by Dundalk couple Anthony and Catherine Sheehy, along with co-investors and whiskey enthusiasts Willie Aherne, owner of the iconic Palace Bar in Dublin’s Fleet Street and Alan Campbell, owner of The Bankers Bar on Dublin’s Trinity Street, the March auction marks the fifth auction from Irish Whiskey Auctions with last month’s auction setting record prices for a Jameson 15 Year-Old Pure Pot Still and an Allmans Irish Whiskey, pre-dating 1900 and sold for over €10,000.

“Irish whiskey’s the world’s fastest-growing spirits category, yet until we launched Irish Whiskey Auctions there was no platform that promoted and allowed people to both buy and sell a fantastic range of whiskey from Ireland,” comments Anthony Sheehy.

“Since we launched last year we’ve had people contacting us requesting a Very Rare Midleton 1988 which, up until now, has proved to be elusive. We’re absolutely delighted to have sourced this particularly rare bottle and expect interest to be extremely high in the ‘88. This bottle has the potential to add significant value in completing a Midleton collection for serious Irish whiskey enthusiasts.”

Since its first auction in September 2018, Irish Whiskey Auctions has received more than double the number of consignments that was originally projected.

Lots have included the complete collection of Irish Midleton Very Rare (34 bottles) selling for €36,100 and an early collection of 10 bottles of small-batch Dingle whiskey which sold for €5,500.

In the upcoming auction expect to see the Very Rare Midleton 1988 alongside other early years of Midleton Very Rare as well as high-end Scotch and Japanese whiskeys.

Irish Whiskey Auctions brings together buyers and sellers from around the globe whilst offering expert bottle and collection valuations.

Similar to other auction platforms, Irish Whiskey Auctions has a closing time that will extend each time a last-minute bid is placed. This is to protect both the seller and the buyer, insuring that a bottle isn’t “swiped” from a bidder at the last moment without them having a chance to re-bid for it.

The forthcoming auction is expected to feature over 400 bottles of whiskey.

 


Sign Up for Drinks Industry Ireland

Get a free weekly update on Drinks Industry trade news, direct to your inbox. Sign up now, it's free